/Strategy & Consulting

Marketing strategy

A practical plan for reaching the right audience with the right message, channel and conversion path.

Starting investment
From KES 40,000 / project
Delivery
1-2 weeks
Mode
Strategy-led
Marketing strategy by Paul Ngunjiri
Authoritative service pricing

From KES 40,000 / project

This is the starting investment for Marketing strategy. If the scope includes extra pages, campaign assets, integrations, production days, ad spend, support or urgent delivery, the final quote is adjusted before work begins.

What you get

Audience and offer review
Channel plan
Campaign priorities

Why it matters

Focused marketing
Better lead quality
Clear campaign direction

Problem

Most marketing strategy requests are really clarity, trust, conversion, efficiency or communication problems. We define that before execution.

Solution

The work is shaped around strategy, useful deliverables, practical implementation and a clear handoff instead of scattered tasks.

Process

Brief, diagnosis, scope, creation, review, delivery and next-step guidance. Complex work may include deeper discovery, testing or post-launch support.

What determines the final investment?

Scope, complexity, number of deliverables, integrations, production requirements, timeline, revisions and support level.

Can we start small?

Yes. The entry point is designed for serious clients who want to begin with the right scope before expanding.

How fast can this be delivered?

1-2 weeks

Ready to discuss Marketing strategy?

Send a short brief and I will help clarify the best path, practical scope, timeline and investment level.

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