/Branding & Creative

Creative direction

A high-level creative system for campaigns, launches, photoshoots, content or brand experiences.

Starting investment
From KES 50,000 / engagement
Delivery
1-3 weeks
Mode
Strategy-led
Creative direction by Paul Ngunjiri
Authoritative service pricing

From KES 50,000 / engagement

This is the starting investment for Creative direction. If the scope includes extra pages, campaign assets, integrations, production days, ad spend, support or urgent delivery, the final quote is adjusted before work begins.

What you get

Creative concept
Mood and visual direction
Production guidance

Why it matters

Clear creative taste
Better campaign consistency
Reduced guesswork

Problem

Most creative direction requests are really clarity, trust, conversion, efficiency or communication problems. We define that before execution.

Solution

The work is shaped around strategy, useful deliverables, practical implementation and a clear handoff instead of scattered tasks.

Process

Brief, diagnosis, scope, creation, review, delivery and next-step guidance. Complex work may include deeper discovery, testing or post-launch support.

What determines the final investment?

Scope, complexity, number of deliverables, integrations, production requirements, timeline, revisions and support level.

Can we start small?

Yes. The entry point is designed for serious clients who want to begin with the right scope before expanding.

How fast can this be delivered?

1-3 weeks

Ready to discuss Creative direction?

Send a short brief and I will help clarify the best path, practical scope, timeline and investment level.

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